๐Ÿ’Œ How to Make Change Stick


Happy New Year Reader!โ€‹

The new year is only a week old, and it already feels like a month! We ended up having to travel the week of New Year's Eve for a family emergency, and now I'm feeling very behind. I usually spend the week between Christmas and New Year's hosting family, but also dreaming of the new year to come. I'm usually so excited to get started that I have projects around the house, for work, and with the kids.

This year? Not so much. But I'm trying not to let it derail from my long-term goals. I have a lot to look forward to this year, but I need to make some big changes to accomplish everything. So this week, I'm exploring why change is so hard and what we can actually do about it!


Feel

I think the biggest barrier to change is that we take comfort in our past. Even when it's painful, it's ours. We know how it's going to feel and what the outcomes are going to be. And even when it's not good, that can feel safer than the unknown. We're so afraid that change will be harder or make us feel worse that we choose to stay the same. Even when we long for more.

Why Change Is So Hard ๐Ÿง 

Key Points:

  • Your brain treats all change as potential danger (evolutionary survival mode)
  • "Negative" thoughts are actually protective patterns keeping you safe
  • Familiar behaviors trigger dopamine rewards; new ones require effort
  • "Should" statements are protective patterns in disguise
  • Willpower is temporary; it's a muscle that gets exhausted
  • Real reason: You're trying to THINK past FEELING problems
  • Change is hard because you're human, not broken
  • Shift from fighting yourself to understanding yourself

Bottom Line: Your protective patterns deserve understanding, not shame


Change

One of the hardest parts of change is believing we can. We start strong, use our willpower, and usually make it a few days. Then our new systems break down, or something doesn't go according to plan, and our protective patterns rear up, offering us the comfort of giving up. If we don't deal with the emotions of our past, causing the protective patterns to kick in, it's almost impossible to move forward.

How to Make Meaningful Changes ๐Ÿ”„

1. Feel emotions FIRST (90 seconds to process)

  • Your boss criticizes your work. Instead of immediately defending yourself or crafting the perfect response, hand on heart for 90 seconds. Feel the heat in your chest. Notice the tightness in your throat. THEN respond from clarity instead of reaction.

2. Thank protective patterns before replacing them

  • Notice the thought "I can't ask for help, I'll look incompetent." Say: "Thank you for trying to protect my reputation. I'm safe to ask this question." Then ask anyway.

3. Give your brain expansive alternatives, not empty space

  • Don't just stop saying "I'm not qualified." Replace with "I learn what I need as I go." Your brain needs something to grab onto, not a vacuum.

4. Start ridiculously small (one breath, not one hour)

  • Don't commit to "meditate daily." Try: "Take one conscious breath while my coffee brews." That's it. 5 seconds. Build from there.

5. Remove all friction; make it easy

  • Want to journal? Put the notebook on your pillow. Want to exercise? Sleep in your workout clothes. Remove every excuse your tired future self will create.

6. Attach new habits to existing routines

  • Already brush your teeth? Add: "While brushing, think one thing I'm grateful for." Already commute? Add: "First red light = 90-second feeling check." Use existing time.

7. Track how you FEEL, not just what you did

  • Don't just check "โœ“ exercised today." Ask: "Did I feel energized (0) or depleted (1) after?" If consistently depleted, the workout needs adjusting, even if you're "doing it."โ€‹โ€‹

Build

Letting perfectionism go is the hardest part of making lasting change for me. I love a chart with every day checked off. There's nothing like the threat of losing a streak to keep me going. And if I miss one day, forgettaboutit! But considering all my streaks were shot in the ass from day one this year, I know the universe is telling me to get over it. So let's find some ways to stick to it even when it isn't perfect together!

How to Make Changes Last โฐ

1. Identify which protective patterns sabotaged last year's goals

  • Last year's goal: "Network more." Pattern that killed it: "I don't want to bother important people" (fear of rejection). Until you transform that pattern, networking will always feel impossible.

2. The formula: Process emotions โ†’ Transform patterns โ†’ Build from clarity

  • Want to set boundaries at work? First: Feel the guilt (90 seconds). Second: Transform "Saying no makes me selfish" to "Boundaries make me sustainable." Third: Say no to next request. In that order.

3. When you slip, ask "What pattern just protected me?" (curiosity over shame)

  • You skip the gym again. Instead of "I'm so lazy," ask: "What was I protecting? Oh, I was exhausted and my body needed rest more than work." Now you have useful data.

4. Make change non-negotiable (calendar, accountability, boundaries)

  • Don't say "I'll try to take retreat time." Block 2-2:30pm daily as "Strategic Planning" in your calendar. Tell your team. Close the door. Treat it like any other meeting because it is.

5. Week 3 is when reality hits: most quit here, winners push through

  • Week 1: Excited about morning meditation. Week 2: Still going strong. Week 3: Kids are sick, work is chaos, meditation feels impossible. THIS is the moment. Do 30 seconds anyway. This is where change either dies or deepens.

6. Changes stick at 90 days when neural pathways rewire

  • After 90 days of daily 90-second feeling practice, you catch yourself mid-anxiety attack and automatically put your hand on your heart. You didn't have to think about it, your brain rewired itself. That's integration.

7. Signs of lasting change: catching patterns early, behavior feels natural, body craves it

  • You start to think "I don't have time for this" and immediately recognize it as your Busy Badge pattern. You smile, choose differently. Later, you skip your morning practice and feel off all day, your body WANTS it back. That's when you know it's stuck.

I don't know if any of these strategies make change any easier but I do like having a road map, even when it's to do hard things!


Thank you for taking the time to read. Please feel free to forward this newsletter to a friend you think would enjoy it.

Have a lovely day! - Kate

600 1st Ave, Ste 330 PMB 92768, Seattle, WA 98104-2246
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Kate York

I write the Feel Change Build weekly newsletter about trusting emotions, transforming thoughts, and building lives that break the mold.

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